The In Crowd | The brutally honest LinkedIn Podcast
Want to turn LinkedIn into a lead-generating, authority-building machine? InCrowd is the brutally honest podcast that cuts through the noise and shows you what actually works on LinkedIn - without the corporate jargon or fluff. Most people treat LinkedIn like a digital CV or a mindless scrolling app. But if you know how to use it right, it’s the most powerful platform for building your personal brand, generating leads, and scaling your business. What you’ll get: ✅ LinkedIn lead generation strategies that turn connections into real business. ✅ Content marketing on LinkedIn - what to post, how to position yourself, and what drives engagement. ✅ LinkedIn Ads insights - when to use them, how to target, and what delivers the best ROI. ✅ Personal branding on LinkedIn - how to stand out and attract the right audience. ✅ Networking that actually works - ditch the spammy DMs and build real relationships. ✅ Common LinkedIn mistakes & myths - what’s killing your reach and stopping you from getting results. Expect straight-talking insights from LinkedIn agency owners, specialists, and everyday users who are using LinkedIn to grow their businesses - no fluff, just results. If you’re a marketer, sales pro, consultant, or business owner looking to master LinkedIn for organic reach, paid ads, or direct outreach - this is the podcast for you. Hit play and start making LinkedIn work for you.
Listen on:
Episodes
Friday Apr 04, 2025
Friday Apr 04, 2025
If your LinkedIn impressions have tanked lately, you're not imagining it. Everyone’s feeling it — and most are reacting the wrong way.
In this unfiltered episode, Dean and Bogomil go all-in on the real reason your posts aren’t performing — and it’s not just “the algorithm.” They unpack why obsessing over reach is a distraction, and why the typical advice (post more content, chase virality, buy yet another content course) is getting you nowhere.
Expect zero fluff and a few spicy opinions as they break down:
Why most “LinkedIn gurus” quietly rely on ads, DMs, and engagement pods — while selling you the opposite.
How the algorithm is actually rewarding people who stop chasing metrics and start building proper relationships.
The surprisingly effective strategy for getting more impressions without posting more.
The death of content-for-content’s-sake and the rise of what Dean calls “strategic selfishness.”
Why commenting is now your secret weapon — but only if you stop doing it badly.
This isn’t about engagement hacks or dopamine hits from likes. It’s about using LinkedIn like a grown-up: with intention, with leverage, and with a strategy that works even when your reach tanks.
Whether you’ve been wondering why your thoughtful post got 500 views instead of 50,000 — or you’ve been quietly questioning the whole "just post daily" thing — this episode is your reset button.
Listen now to rethink how you use LinkedIn and walk away with something most people don’t have: a real plan.
Sunday Mar 02, 2025
Sunday Mar 02, 2025
Most LinkedIn profiles are a dumpster fire - pointless job titles, cringe-worthy banners, and headlines so vague they might as well say “I exist.”
In this no-BS debut of The In Crowd Podcast, Dean Seddon and Bogomil Stoev expose the brutal truth... your LinkedIn profile is costing you business, and you don’t even realise it.
🔥 Why your fancy corporate logo is repelling clients🔥 The LinkedIn headline trick that sent 4,000 people to one website🔥 The dumbest mistake in the ‘About’ section (and how to fix it)🔥 Why nobody knows (or cares) what you actually do
If you want to stop being ignored and start making LinkedIn work for you, press play now.
Otherwise, keep wondering why nobody’s buying.